Questions To Consider Before Calling A Video Production Agency
Hiring a video production company is the best way to produce a professional marketing and branding video for your Noblesville business. To help provide the necessary information, a video production agency needs to understand the specifics of the project. Having the answers to several essential questions in advance allows you
3 Things To Look For When Choosing A Video Marketing Agency
A video is an exceptional marketing tool for any business. It has the ability to capture the attention of the viewer, create a personal message, and demonstrate a product or service in a way that is immediately understandable. This is true for top quality videos that are designed to enhance your
The Best April fools Day Videos
In honor of April Fool’s Day, here’s a collection of our favorite videos created just for this special day! Sony VAIO® Q For more info or to purchase: http://www.sony.com/vaioq Portability without compromise; that's the best way to describe the Sony VAIO® Q, the world's smallest Ultrabook. The 0.75" x 1.25 Q Series
Why Should I Optimize My Website? The Key Benefits of SEO
ccording to Forbes, a lot of market studies show that a search engine is often the beginning of someone's online experience. But this means that every company under the sun will throw everything they have at rising to the top of the search engine listings. And it's a whole lot
Business Video Production Trends for 2020
There was a time when every website, blog, and social media feed needed to have images. Without images in your content, you weren't going to elicit a lot of likes and - worst of all - Google wasn't going to rank your site very well. Recently, however, video production has stepped
The Key to Creating Sales Videos that Convert: Teach!
Every once in a while, someone captures your thoughts so perfectly that there’s no need to have an original one of your own. Here, entrepreneur, investor, and influencer John Rampton gives sound advice for your sales video: "Teach the customer everything you know. Give away the farm. Honestly, they will be
Mastering How-To and Instructional Videos
How do you fold a fitted sheet? Apparently, the answer is not “crumple it into a ball and shove it into a drawer.” Who knew? Martha Stewart knew, and her instructional video on this topic went viral. Yes, ladies and gentlemen, a video about folding a sheet captivated nearly three
5 Elements Every Product Demo Video Should Have
Think about a time you listened to a story: not just any story, a great story. Even if it is about a topic in which you have no real interest, you find yourself getting swept up. The excitement, energy, and passion is contagious. (By the way, this is how I ended up with a wine club membership with 12 bottles shipped to my home when I don’t even care for wine… I bought the story.) Your prospects and customers do have an interest in your products or services; what they need now is context. How will it better their lives? Make them easier, more streamlined, enjoyable, rewarding? And, most fundamentally, how does it work? The demo video is a powerful format for capturing their attention — and leveraging it into sales.
Educational Video for Business
What did we do before the internet, besides talk to people in their actual faces? How did we find out if penguins have knees, whether “funner” is a real word, what Obama’s last name is, or how to win the lottery? (All, by the way, real questions people have asked Google.) We have a wealth of information at our fingertips, and, believe it or not, most of us use it to find solutions to real problems and challenges. With educational video, your brand has the opportunity to become a trusted resource for prospects and customers. And what could be funner than that?
Improve Your Employer Brand with Employee Training Videos
What’s the hardest part of starting a new job? Learning your role? Getting to know your coworkers? Figuring out who to report to — and who to ask when you need help? Finding the best spots for lunch? No. It’s watching those mind-numbing employee training videos. It’s a weird ritual when you think about it: “We’re so glad you’re here! Now, sit back and let us sap every ounce of excitement, energy, and original thought from your brain for the next few hours.” It doesn’t have to be like this. There is a better way.
How a Behind-the-Scenes Video Can Spark Customer Loyalty
Why do you need a behind-the-scenes video? Sherpas.
Creative Video Ideas for Corporate Films
What does “corporate film” mean to you? Is it something you have to endure, hoping to find a few tidbits of useful information as you research products or solutions? Something your employer makes you watch so you’ll learn key processes or feel like part of the team? Something a salesperson shows you, thinking it’ll spark your interest in their wares? For most of us, corporate video is something we have to watch. But what if it were interesting content we wanted to view — and even enjoyed?