A large majority of marketers say that business-to-business or B2B video marketing gives their company a positive return on investment or ROI. Many marketers are afraid to try video, because they think that it’s too pricey or too hard to measure the return on investment. But B2B video marketing has so
Pick the right crew to help you create the video content you want. With videos becoming more and more popular, you’ll want to make sure they’re a part of your marketing strategy. Here are essential considerations you’ll need to factor into your hiring decision. Work Quality One of the
You’ve just created a great video. Congratulations. But you’re not done! Now it’s time to put this incredible asset to work for your business — and maximize your investment.
"There is no greater agony than bearing an untold story inside you." Maya Angelou With simplicity and grace, Maya Angelou gets to the heart of storytelling: we tell stories because we must. While true on a personal level, it is equally pertinent to brands. Your business has untold stories inside it.